In recent years, a growing number of Australians have felt a strong pull toward giving back. Whether motivated by personal values, financial ability, or a desire to help others in tough times, this shift reflects a broader cultural change. With the rising cost of living and the increasing visibility of social and environmental challenges, more people are finding meaningful ways to contribute; not just through monetary charitable donations but also through their time, skills, and influence.
Desire for Impact
A key driver behind this trend is a Desire for Impact. Australians are becoming more intentional about where and how they contribute. They want to know that their efforts and their dollars are making a tangible difference.
Unlike traditional giving, where funds might go into a general pool, today’s donors are more likely to research Australian charities and Deductible Gift Recipients (DGRs) to ensure their contributions are used effectively. People are looking for measurable results, transparency, and stories of transformation. It’s no longer just about giving for the sake of giving: it’s about seeing real, lasting impact.
This shift has also encouraged charities to be more transparent about outcomes, to build trust and attract ongoing support.
Wealth and Strategic Giving
As Australia experiences one of the largest intergenerational wealth transfers in its history, Wealth and Strategic Giving are on the rise. Many older Australians, having built wealth over decades, are now considering how they can make a legacy-level impact. Some choose to support causes close to their hearts, while others are setting up family foundations or partnering with profit organisations that have a social mission.
Strategic giving is also influenced by the availability of tax deductibility incentives. Donating to a Deductible Gift Recipient means that gifts over $2 are often tax-deductible, making it more appealing for high-net-worth individuals and everyday Australians alike. With support from financial advisors and philanthropy consultants, Australians are aligning their charitable goals with tax planning and long-term financial strategies.
Even some profits commissions (businesses that give a portion of their earnings to charitable causes) are helping make giving back part of corporate DNA.
What Are The Ways To Give Back?
There are many ways Australians can give back, and they go far beyond writing a cheque:
- Monetary Donations: Giving directly to DGR-approved charities allows for tax deductibility while supporting worthy causes.
- Workplace Giving: Many employers offer salary sacrifice or donation matching schemes, making it easier for employees to donate to charity regularly.
- Volunteering: Time is a valuable resource. Many people find fulfillment through hands-on involvement in community organisations.
- Bequests and Wills: More Australians are including charitable gifts in their wills, ensuring their values live on.
- Social Enterprises and Ethical Investing: Supporting profit organisations that commit part of their profits commission to a cause aligns consumer spending with social impact.
- Fundraising and Events: Participating in or hosting events to raise money and awareness can mobilize networks and drive collective action.
No matter the method, what’s clear is that giving back is becoming more personalised, purposeful, and powerful.
Australians are redefining what it means to give back. Whether driven by a desire for impact, new opportunities for wealth and strategic giving, or a response to today’s economic and social climate, more individuals are contributing to change in ways that are thoughtful and effective. With options ranging from financial donations to time and advocacy, everyone has a role to play in building a more generous and compassionate Australia.
How The Giving Advisory Can Help
At The Giving Advisory, we understand that initiating and maintaining conversations about giving in the family can sometimes be challenging. Our services team is here to help guide your family through the process of family philanthropy, whether you’re starting a donor advised fund, planning your first charitable contribution, or seeking advice on how to align your giving with your family’s values.
If you want to learn more about how to engage your family in giving and create a lasting philanthropic legacy, contact us today. We’re here to help you reach your philanthropic goals and make a positive impact together.